My company is creating "Google Maps of the Underground". We are aggregating onto a single web platform maps of where pipelines, water lines, electric lines, and telecom lines are located in urban areas. One can think of us as building a digital blueprint of what lives underground within our cities. We are then selling access to that data to engineering firms, developers, and construction contractors who need it for construction projects. Themes to have in mind as you're developing the brand identity are: cities, maps, utility lines (pipelines, electric lines...), data aggregation, data security, construction, engineering. The brand needs to look business professional, seem forward looking, inspire confidence, and evoke simplicity. As a company, we are straddling two industries. On the one hand we're a data and technology company, on the other we're an infrastructure/utility/construction company. Ideally we'd like the logo to embody both of those / connect with both of those audiences. The logo will be used on our website, e-mail signatures, business cards, and social media. While I'm open to the logo having the company name embedded in it, I probably prefer a logo that is more symbolic, and the name can be dropped below or next to the logo (or maybe there's a version of the logo each way), but ultimately I'm open minded. At the end of the day, I'd rather you as a designer express what fits the brief story I've told, and feels authentic to you than try to guess what I want. My hope is to find a designer that I gel with, as this likely won't be the last request for design help as the company evolves.