We are a new startup in the home builder/renovation industry looking for a fresh strong logo to start our company with.
The product/application will be worldwide and needs to be able to be branded as such.
Our target market is the following groups of people:
• Home Builders (25-55 years old, not overly tech savvy)
• Hobby Renovators (25-55 years old, more tech savvy, have watched all the renovation shows)
• Professional Renovators
• Trades People / Builders (20-50 years old, not overly tech savvy)
• Building Product Suppliers (medium and large companies that supply products in the building industry, e.g. http://www.bunnings.com.au http://www.tradelink.com.au http://www.mitre10.com.au
We will have mobile applications on tablets and phones so the logo must be able to easily.
There is a social media/gamification aspect to our application, so we need to appeal to the fun/competing nature in people.
We will also be using a lot of print media (colour and black and white) so the logo must be easily printed and recognisable on all print formats.
We are wanting the logo to be able to be broken apart into a button for the application (i.e. like Facebook has the "F" button and Linked In have the "In" button. This will be used throughout the apps (mobile, tablet and PC).
The logo will be used in numerous places (web applications, phone/tablet applications, word documents, power point presentations,