There are two different names, they are:
Dr Ben Hanson & Associates: for general medical services
Professional Medical Aesthetics: for the other aesthetic services
Therefore we will need two logos that will eventually have two different names yet be quite similar so that only the names can be interchanged. Basically one logo with two different names (yet both are integrated) that are similar yet distinct in name.
It will be quite tricky combining these two aspects. Please ask us for further clarification.
Just a bit about the practice....
Dr Ben Hanson is a boutique medical practice that administers both general & family medical services and medical aesthetics services (ie non invasive cosmetic rejuvenation and corrections).
Our marketing point of difference is that a doctor provides this service not a nurse therefore we compete on quality of service rather than price.
The practice has a focus on quality of care for our clients and elegant and subtle natural looking results in our aesthetic services.
We don't have a specific idea for the logo however we want to emphasis a clean, simplistic and professional looking logo. We can refine our choices as we see designs being put up to point you in the right direction.
You can incorporate the name as the main focus or have it below an image, if possible two copies (incorporating both names) will be needed in the final draft of the logo.
And although we have emphasised what we want from the logo by all means be creative and we will give feedback.
Thank you for your designs.