Come Ian_L ha cominciato il suo viaggio per il design di logo
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We are a chiropractic practice, and Prohab is the name of a specific technique we use within our treatment of patients. Prohab is a technique that we developed that is effectively short for "Proprioceptive Rehabilitation", but it is a combination of strength rehab (eg. core stability & strengthening) and proprioceptive rehab (which is about the neurological, brain-driven control mechanisms that control the position and movement of the spine). So it encompasses strengthening of muscles, as well as improving balance and control of the spine.
Prohab isn't the name of our company, but this technique is new and uique, so we wish to have a recognisable brand and marketing image for this approach as we seek to get it up and running within our practice.
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The unique thing about the Prohab rehab technique is the proprioceptive side of it - a lot of clinics and other professions already do strengthening (eg. core stability, muscle strengthening, etc), but combining it with the balance and control (proprioceptive) rehab is unique and innovative. It encompasses an integration between the brain and the body to accurately control the position of the spine and ensure optimal function.
The Prohab logo doesn't need to match our clinic logo in any way, as this may change soon anyway. It is also a technique which we will market to other practices, so a logo which appeals to a wider market of clinic owners who may purchase a license to use the Prohab technique in their own practice would be advantageous.
Our clinic's website is http://www.chrcentre.com.au, if this helps to get more of an understanding of our business.
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