I am looking to pitch my business, Trusted Home Cleaning, to the local area. We regularly advertise to this area anyway, but I feel we can be more effective, specifically homing in on the main pinch points that stop customers calling or emailing us.
The business is called Trusted Home Cleaning – we are a domestic cleaning company, built on reputation, reliability and honesty. I am local to my customer base, and am a visible figurehead for the company.
The style of the advert I want is like Cath Kidston, Laura Ashley, or some other vintage style. I am happy for you to get creative with it. My personal opinion is my previous attached advert is bold and loud, and the new one wants to be a bit more personal and homely.
We want to keep the logo of the shield and company name and the colours (however the colours can be washed out, toned down etc to fit in the style), and the contact details, although how these are laid out on the advert is up to you.
The advert is to be an A5 postcard, double sided. The back is to contain cleaning tips just like our attached previous advert. See attached document for the list of tips. Pick as many as you like, and leave out any you wish.
The main points we wish now wish to include are: (put these into your own words)
Cost – we charge just £11.50 per hour, with no long term contracts.
We take great pride in pairing our customers and cleaners.
We are fully insured. All cleaners have CRB Background Checks and Interviews carried out