For the next visual identity proposal of Asset Recovery International Ltd ARIL, the investment is presented as the main concept. The investment in this case is reflected in the iconic element that makes up the R of "Recovery". This represents the initial asset and how it completes its cycle returning to the investor. This proposal has a luxurious, sophisticated and sober style, which is achieved with a simple and focused composition and typography that reflects elegance and stability. Also adding that it is an image adaptable to any format.