حُسْنَها Hijab Wear: HosNoha is female fashion brand (age 18 - 40) focusing on developing "Hijab" wear that are stylish yet sophisticated & elegant. Hijab Wear's main goal is to promote the descent clothing can be beautiful, distinguished and unique.
They have 3 main production lines:
1- Basic: for everyday use. Target audience: looking for cool, comfortable and practical way to wear "Hijab" cloths
2- family / friends night: stylish & comfort .
3- Luxury: the premium line for the special occasions the target audience wants a top line quality and looking to be very stylish and look as fashionesta.
The brand is coming from the below attributes:
1- the arabic name: حُسنَها the english name: HosNoha
(for non-arabic speakers it means "her beauty and elegance"
2- The name represents 3 main attributes:
a. beauty and elegance
b. Arabic & Islamic character
c. the name got inspired from the owners names: حسن