Starting this january I'll be running a Europe-wide news weblog, using this template: http://decaxstudios.com/notumn/demo…/?layout=5 (that is a placeholder demo of the design -- not our actual site)
It will concentrate on European politics in its broadest sense, with 9 to 12 articles a day, but also featuring in-depth essays on Europe's social fabric.
I chose this minimalist template because, contrary to our competition at http://www.breitbart.com/london/ and http://www.politico.eu, I want the website to convey calmness and order. That's why it will stick to a singular vertical lay out, so you don't get lost in the range of content, the more scroll down.
Our audience will probably consist of conservative/humanist-leaning European men and women aged 20 and up.
I want the logo to express the following things, in that order:
If it had to be expressed in a musical way, I'd go with Vivaldi's Summer Presto https://www.youtube.com/watch?v=nJTfG1MmMwQ