We need to create the HOME page and LOGO that would sell the concept and entice the audience to get interested and inspired to share their own experience, ask for HOWTO advice and participate in populating the content.
It should be solution-based site like eHow, see http://www.ehow.com/ehow_home-gardening-basics/ for example.
We'd like to keep the following navigation in place:
Communities | Photos | Blogs | Discussions | Groups | Events | Shop
Featured on Flash - 3 links
Today's Top 10 | Latest Activity | Latest from Blogs | Latest from Forum
Photos | Videos
Join box with Call To Action
Members | Events
The site layout will be similar to what could be seen on other NING-based networks, check any example from http://creators.ning.com/inspiration/index.php